A currently low-profile service that helps landlords manage portfolios or even sell their properties to tenants says it’s raised a big cash investment in the ‘double digit’ millions.
Homely says the injection, from US-based tech platform UST, will allow it to beef up its own tech capabilities and its marketing.
Homely says its three-fold aims are to help landlords and tenants manage properties better; to enable tenants get on the property ladder; and to help landlords sell their properties to existing tenants.
The service - already two years old but under-the-radar to many landlords - says it can also help landlords cut void times and increase tenant retention.
It also says it’s forging links with other property industry players - talks are ongoing with Aviva, for example.
Chief executive Lewis Scott says: “At such a crucial moment for the property market, this first round capital raise will allow Homely to help more people on their journey to homeownership.
“When it feels like buying a home, or qualifying for a mortgage, is moving further and further out of reach, Homely is committed to providing innovative solutions, underpinned by technology.”
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